Deloitte VAT in the GCC by Nucco Brain, corporate comms
DELOITTE - WHAT IS HAPPENING WITH VAT IN THE GCC?
We supported Deloitte over a period of two years to initially pitch high-level concepts to government infrastructures and later supported them in the creation of learning content. The initial video and infographic production led Service delivery
The challenge with this assignment was to teach the concept of VAT and Excise taxes to a business audience unaware of the system and process of both. Mixing our experience of design and corporate communication, our team produced a series of videos and infographics to support the Deloitte team during their pitching sessions and subsequent training and education programmes on VAT implementation. The visual style used was consistent throughout all the different deliverables, even if produced months apart from each other, creating an understandable and immediately recognisable language around the topic. Our approach
Nucco Brain was asked to create a series of videos to help the Ministry of Finance in the Gulf Cooperation Council (GCC) to explain the concept of VAT and Excise Taxes as it will be implemented in the Middle East in the following years.toa second series of videos currently in production, to present in more detail how the new taxation system is going to impact the Gulf.